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Doktor Spinn

PR-konsulten Jerry Silfwers blogg om PR och andra typer av marknadsföring.

www.doktorspinn.se

Considerations for a Sentient AI — The Singularity Challenge

Sentience, conscious autonomy, might be less about computational prowess and more about biological limitations that we must learn to mimic through technology.

Doctor Spin is Jerry Silfwer's blog on digital strategy and public relations. Learn more about social media, online marketing, and corporate communications.

New Gear: FeiyuTech Vimble 2

Going to try some video shooting with this gimbal from FeiyuTech, the Vimble 2. It's a budget-class gimbal for vertical mobile video with a selfie stick.

Doctor Spin is Jerry Silfwer's blog on digital strategy and public relations. Learn more about social media, online marketing, and corporate communications.

The Internet of Brains and Swarm Intelligence — Time to Plug In

Scientists have now demonstrated an "internet of brains" — in rats. This is a huge step towards direct brain-to-brain contact and swarm technologies.

Doctor Spin is Jerry Silfwer's blog on digital strategy and public relations. Learn more about social media, online marketing, and corporate communications.

The Case Against Twitter’s Decision to Ban Political Advertising

After the Cambridge Analytica scandal, Twitter's decision to ban political advertising plays to people's fear of data-mining and their distrust of politicians.

Doctor Spin is Jerry Silfwer's blog on digital strategy and public relations. Learn more about social media, online marketing, and corporate communications.

Will Artificial Intelligence Replace Your Communications Department?

Artificial intelligence will not replace communications per se, but fewer of us will be needed as a result of having much better tools.

Doctor Spin is Jerry Silfwer's blog on digital strategy and public relations. Learn more about social media, online marketing, and corporate communications.

It’s Okay To Be Smart (and 1,5K+ other Science Videos to Watch)

Between these Youtube channels, there are close to 1,5K science videos for you to choose from, so you should find something new to learn.

Doctor Spin is Jerry Silfwer's blog on digital strategy and public relations. Learn more about social media, online marketing, and corporate communications.

Doctor Spin’s Fall Photos (2019)

Arguably the most beautiful season in Sweden. A collection of photos by Jerry Silfwer (Doctor Spin). All photographs are taken in Sweden.

Doctor Spin is Jerry Silfwer's blog on digital strategy and public relations. Learn more about social media, online marketing, and corporate communications.

Corporational Determinism — The New Paradigm for Product Launching

In a new research paper, a new concept is proposed — corporational determinism. Done right, it can increase the value of product launches.

Doctor Spin is Jerry Silfwer's blog on digital strategy and public relations. Learn more about social media, online marketing, and corporate communications.

Mark Zuckerberg’s Voice and Free Expression Speech Analysed and Commented

When the world's most powerful person speaks, it makes sense to listen carefully.

Doctor Spin is Jerry Silfwer's blog on digital strategy and public relations. Learn more about social media, online marketing, and corporate communications.

How to Define Public Relations

PR (public relations) = the strategic use of communication to develop and maintain relationships with stakeholders, influencers, and publics.

Doctor Spin is Jerry Silfwer's blog on digital strategy and public relations. Learn more about social media, online marketing, and corporate communications.

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marknadsföring |  reklam |  kommunikation |  media |  journalistik | 

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